Part of the reason for the well-documented resurgence in independent bookstores has been their ability to adapt to the needs of their communities in ways that larger or online companies cannot. Booksellers are flexible, creative, and responsive, but they’re also adventurous, brave, and perceptive. We’re currently seeing these traits in action in the proliferation of alternative business models; in particular, the resurgence of independently owned and operated bookmobiles.